Digital C4 Blog

Top 5 PPC Trends for 2015
Top 5 PPC Trends for 2015 – According to the Internet

Is Google+ Uniquely Positioned to Win Social Enterprise with Google Apps Integration?

by ~ November 2nd, 2011 in Content

Chuck Swanson A recent article in on listed the following reasons Google+ has an advantage over other social business platforms, and could win over the social enterprise.  

A Google+ Fail – At Least I Think So

by ~ October 19th, 2011 in Social Media

Chuck Swanson A couple blog posts ago my business partner Jason wrote about 5 Reasons Google+ will Fail and +1 Why it Will Succeed.  The main reason (that he touched on) Google+ will fail is that they are simply too late to the party. If Google had launched their social networking solution at or around the same time as Facebook then they might have had a chance, but waiting until Facebook is the third largest country on the planet by numbers is just too late!  

How to Be Relevant with Online Offers and Incentives

by ~ September 29th, 2011 in PPC

Chuck Swanson Offering something for free is great, and giving away an iPad as an incentive will probably get more people to sign up – but are those gimmicks building your brand and driving the right kind of people to your business?   Relevancy hinges on knowing who you are talking with, not just what you are promoting. Creating offers and incentives which are relevant to the person boost your conversions, and build your brand. But how can you be sure they are relevant?  

5 reasons why Google+ will fail, +1 why it will succeed

by ~ September 20th, 2011 in Social Media

Jason Nuss “My Google+ home page is worse than a ghost town. It doesn't even feel haunted."  That’s what a writer from the Omaha World Heraldwrote about her experience with Google+. Another writer, Dan Reimold at, wrote “I wanted to log on to Google+. I swear I did. But the thought of it made me tired.”   

Achieving Online Brand Visibility with a New Website

by ~ September 12th, 2011 in Marketing

Chuck Swanson So you’re a small business and you’re trying to score some online brand visibility. The only problem is that you’re not Coca Cola, you don’t have a huge budget, and your website is brand new. What to do? Well short of hiring a specialist or agency like Digital C4, there are some things that you can do yourself to boost your online presence. It does take time and persistence – which is why many people hire smart agencies – but if you do have the bandwidth start with these 6 steps and stay at it!  

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