Digital C4 Blog

Top 5 PPC Trends for 2015
Top 5 PPC Trends for 2015 – According to the Internet

Local SEO – 5 strategies to get started

by ~ May 21st, 2013 in SEO

Jason Nuss We’ve recently had the opportunity and privilege to work with several local companies here in the Portland Metro area to help improve their local SEO results. In our 3+ years of business, the opportunity to work with truly local companies has only presented itself a handful of times. Local SEO has similarities to the ‘general’ SEO play but also has some very distinct differences.  Here are 5 strategies we’re implementing for each of our clients right out of the gate.  

What Kids (and Potatoes) Taught Me Today

by ~ May 9th, 2013 in Business

Chuck Swanson So, today I had the distinct privilege of being a chaperone for my daughter’s second grade class as they set out for the Oregon Food Bank to volunteer. You see, May 8th is Mount Hood Climb Service Day at her school, where every student from Pre-K to grade 12 does community volunteering to honor the nine people killed when bad weather overcame their hiking party on Mount Hood in 1986.  

Using PPC and Adwords to Create an SEO Keyword List

by ~ April 24th, 2013 in PPC

Chuck Swanson Putting that SEO keyword list together is important part of any website optimization effort. Of course the keyword list, while forming the foundation for your SEO efforts is critical it should never be a static list. It should evolve and morph over time as you see ranking success (or no ranking success), measure keyword site traffic, or adjust to meet changing client products and solutions. That said you should obviously put your best foot forward, which isn’t always easy!  

The Effects of Content Integration on your Homepage

by ~ April 18th, 2013 in SEO

Chuck Swanson Last June we undertook a website overhaul that resulted in us placing our blog content on our homepage. This isn’t revolutionary by any stretch, but we wanted to showcase a fresh stream of content relevant to what we do as an agency; I mean after all, isn’t that what site visitors (and… ahem… Google too) want?  

Has your site been hacked? Yah, so has mine.

by ~ April 11th, 2013 in Marketing

Jason Nuss You're not alone if your site has been hacked recently. We've been hacked multiple times in the past few months. It seems that once you're on "the list" you're life is going to be miserable until you do something about it. So, do something about it is what I decided to do. Hopefully I'll be good moving forward. Here's what I did...and to preface, I'm not a developer guru, I'm a digital marketing guy with a technical background...big difference.  

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