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Google Update: How the New Search Layout Affects Marketers

PPC Best Practices – Setting Up Google AdWords With All The Right Stuff

by ~ October 8th, 2014 in PPC

Jason Nuss Last week we talked about establishing goals and objectives before launching out with a PPC campaign. This week let’s talk about what to do right after you setup your campaign!  

PPC Best Practices – Establishing Campaign Goals and Objectives

by ~ September 26th, 2014 in PPC

Chuck Swanson This is the first post in a four-part series that my business partner, Jason Nuss, and I will be writing on pay-per-click (PPC) best practices. This first post will cover the importance of setting campaign goals and objectives. We’ll then share thoughts and insights on:  

SEO 101 – Don’t Forget that Dynamic Content!

by ~ September 10th, 2014 in Content, SEO

Chuck Swanson Before diving in here I want to take a brief moment to define (in my mind) what dynamic content is. Websites are made up mostly of static content; static because it’s likely been there a while without change. Most websites are made up of mostly static content, which isn’t necessarily a good thing, but it is common.  

SEO Best Practices: Managing a Successful Website Migration

by ~ July 29th, 2014 in SEO

Chuck Swanson The words 'site migration' get tossed around a lot for a number of website upgrades. There’s the completely new site and there’s the refresh or site improvement, which might consist of a new look-and-feel, the addition (and subtraction) of some pages, and so on. Regardless of the site migration you are referring to it can be a daunting task.  

6 Thoughts on SEO – And Some Ramblings of My Own

by ~ May 20th, 2014 in SEO

Chuck Swanson Twitter is a great place to take the ‘pulse’ of certain topics; what are people thinking or what’s the latest tip or technique getting attention? It’s where I went recently to see what the latest buzz in search engine optimization (SEO) was. Some of what I found was useful, interesting, as well as disappointing.  

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#Google Update: How the New Search Layout Affects Marketers https://t.co/5y7JkOT5lY #PPC #SEO #SERP
( about 1 month ago )

Save Time – 7 Steps to Fast, Quality Content https://t.co/1x9XH4l4mv #contentmarketing
( about 1 month ago )

Google Algorithm Updates – What You Need to Know https://t.co/b6wnYlwVvE #SEO #searchmarketing #Google #algorithm
( about 2 months ago )

Google Algorithm Updates – What You Need to Know https://t.co/EPPLCUnIJ2 #panda #penguin #SEO
( about 2 months ago )

RT @Inc: Use these simple strategies to generate valuable customer insights. @ttorres https://t.co/rl0Tohc2Hv
( about 2 months ago )

RT @Inc: Neat Stuff! The Art of the Management Huddle @James_M_Kerr https://t.co/g9jUncdtN1
( about 2 months ago )

7 Likeable #ContentMarketing Strategies to Boost Traffic to Your Website https://t.co/FRrW1sqyFJ
( about 3 months ago )