So I’ve been on Twitter now for a pretty good while. I enjoy the content that I’m now exposed to and people and companies that I’m discovering. Heck… I learned about the last two major earthquakes via Twitter, so it’s obviously having some effect on the way I’m consuming information. But interestingly enough, what I like the most about Twitter is what at first I was most skeptical about… the 140 character rule.
Most people are exposed to countless hundreds of corporate messages each day – whether we process them or not. With all the new media and the growth of internet usage and time online, this number is sure to increase. What the 140 character rule on Twitter does – at least for me – is focus the message. It focuses the message from a digestion perspective but helps me focus my Tweets, what I “really” want to say and how I say it.
I’m curious how Twitter’s Promotional Tweets advertising platform will play out. Sure, some people don’t like it, but I’m not one of them. If done correctly, I think it will help focus messaging. Plus…Twitter has to somehow create a revenue stream or it runs the risk of going bye-bye. (More on Promotional Tweets in another blog).
So get focused!
SHARE COMMENTS
5 Ways a Blog Can Benefit Your Business
What Type of Content Works Best for Your Brand?
Do You Know About These 6, Lesser Known, Google AdWords Tools?
Adwords amazon b2b lead generation blog blog content blogging blog management brand visibility business content content creation content marketing content marketing strategy custom content creation Digital Marketing Agency facebook GapSEO google+ google freshness google panda google plus Inbound Marketing landing pages lead generation linkedin Local Search Local SEO marketing marketing silo online brand visibility online commerce Pay Per Click PPC PPC best practices PPC Campaign PPC Strategy search engine marketing search engine optimization search marketing seo SEO best practices sites we like social media social media marketing twitter