What the Heck is Good SEO?

The SEO industry and tactics have evolved and changed over the years. Heck, 20 years ago it didn’t even exist! When Google entered the scene in 1998, the game of ranking higher and being indexed began and only in the last decade has stabilization and order began to take root. Even so, good SEO isn’t […]

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Five Ways to Use SEO To Make Your Users Happy

Everywhere people are searching for happiness and they’ll leave no rock unturned. What if you could use SEO to make people happy? You see, Google likes their users to be happy and they’ve made lots of great changes to improve user experience. We could learn a thing or two by Google’s approach and from the […]

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6 Thoughts on SEO – And Some Ramblings of My Own

to take the ‘pulse’ of certain topics; what are people thinking or what’s the latest tip or technique getting attention? It’s where I went recently to see what the latest buzz in search engine optimization (SEO) was. Some of what I found was useful, interesting, as well as disappointing. SEO- Search Engine Optimization- Are Magic […]

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Black Hat SEO and why you should run (evolve) like Heck!

SEO is certainly changing, evolving as an industry. Agencies that once relied on SEO as a service are now adapting and morphing into something that is more in tune with content marketing. And while content marketing can certainly be done poorly, it’s much more transparent than bad SEO. Bad content is just… well, bad! It’s […]

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Local SEO – 5 strategies to get started

We’ve recently had the opportunity and privilege to work with several local companies here in the Portland Metro area to help improve their local SEO results. In our 3+ years of business, the opportunity to work with truly local companies has only presented itself a handful of times. Local SEO has similarities to the ‘general’ […]

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Four Steps to Building Content Marketing Success

We’ve said it before and we might as well say it again… the importance of content marketing continues to grow. Companies are taking notice however. According to the Content Marketing Institute survey, 54 percent of B2B responders plan on increasing or increasing significantly their content marketing budgets over the course of 2013. This same survey […]

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