Are Your Website’s Performance and Rankings Suffering?

Does your website take more than 4-5 seconds to load, or is it more like 10+ seconds? Have slow page load times left you wondering what’s wrong? Slow page load times can be due to a number of reasons. But does page load time really matter? YES. Usability is the #1 reason your page load […]

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Google Update: How the New Search Layout Affects Marketers

Have you noticed? Google did some spring cleaning recently and changed their search engine ranking page (SERP) for Desktop views. In this recent change, they removed paid ads on the right side and now display a limited number of ads above and below organic search results. This means more changes for paid search (PPC) and […]

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Google Algorithm Updates – What You Need to Know

In the last few weeks, did you notice your rankings change or fluctuate in search results? This may have been thanks to another sweep of Google core algorithm updates. Core algorithm changes happen often and typically go unnoticed, but this round was different. Many feared this may be the long-awaited Penguin roll out which was […]

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It’s Not Too Late – Avoid Upcoming Google Penguin Updates

Update: Since this post was written, we learned the Penguin updates expected at the end of the year have been delayed until 2016, according to a Google spokesperson. It appears they’re waiting until after the holidays for the next big roll-out. Speculators suggest that a big change during the holidays could be devastating to businesses […]

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Changes in SEO: Google Requires Websites Be “Mobile-Friendly”

Google is now making the lives of mobile users easier. Chances are you’ve done an online search from your smartphone and landed on websites that aren’t mobile-friendly. It makes it difficult to find quick information when you’re zooming in and scrolling left to right. Google has heard the cries of mobile users and is responding […]

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Top 5 PPC Trends for 2015 – According to the Internet

We’ve entered a new year and some of you may have been wondering, like me, what the rest of the PPC Advertising industry is thinking will be the trends for 2015. So, I’ve done some digging and pulled together a list of the top 5 trends, as I see them, which I found. 1. Conversion Optimization […]

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Stop worrying about Google! Produce Great Content

My favorite line from all the articles I’ve read about Google’s impending shift to move all keyword data to “not provided” is “Stop worrying about Google”, by Neil Patel. This shift would be Google’s continuation of their move to make some keyword data “not provided” a couple of years ago. Stopping your worry about what […]

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Local SEO – 5 strategies to get started

We’ve recently had the opportunity and privilege to work with several local companies here in the Portland Metro area to help improve their local SEO results. In our 3+ years of business, the opportunity to work with truly local companies has only presented itself a handful of times. Local SEO has similarities to the ‘general’ […]

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