5 Reasons to Outsource SEO to an Agency

When it comes to search engine optimization – SEO – there’s a lot at stake for most businesses. And yet, we come across many organizations that tell us they’re going to manage it internally. Or, better yet, their neighbor’s son is good at computers and is helping us out. Or, even better yet, they don’t […]

Read Post

What the Heck are KPIs for SEO?

Are your SEO efforts being successful? It’s hard to know for sure unless you’re tracking and measuring results. Key Performance Indicators (KPIs) measure the success of your SEO efforts and tell you whether your strategies are fruitful, or if they need tweaks to produce the results you want. Just like the stuffed cheeks of a […]

Read Post

What the Heck is Good SEO?

The SEO industry and tactics have evolved and changed over the years. Heck, 20 years ago it didn’t even exist! When Google entered the scene in 1998, the game of ranking higher and being indexed began and only in the last decade has stabilization and order began to take root. Even so, good SEO isn’t […]

Read Post

Five Ways to Use SEO To Make Your Users Happy

Everywhere people are searching for happiness and they’ll leave no rock unturned. What if you could use SEO to make people happy? You see, Google likes their users to be happy and they’ve made lots of great changes to improve user experience. We could learn a thing or two by Google’s approach and from the […]

Read Post

Are Your Website’s Performance and Rankings Suffering?

Does your website take more than 4-5 seconds to load, or is it more like 10+ seconds? Have slow page load times left you wondering what’s wrong? Slow page load times can be due to a number of reasons. But does page load time really matter? YES. Usability is the #1 reason your page load […]

Read Post

Are SEO Mistakes Costing Your Business Money?

A search engine optimization (SEO) strategy will help you rank higher in search results, but simple SEO mistakes could affect your bottom line. Everyone makes mistakes. Though some may be costlier than others for your business. With so many consumers using the internet to research products and services, your website should not only stand out […]

Read Post

Google Algorithm Updates – What You Need to Know

In the last few weeks, did you notice your rankings change or fluctuate in search results? This may have been thanks to another sweep of Google core algorithm updates. Core algorithm changes happen often and typically go unnoticed, but this round was different. Many feared this may be the long-awaited Penguin roll out which was […]

Read Post

Google Updates: Say Hello to Local 3-Packs

Have you heard? Google made another sweeping change to offer an improved way of listing local businesses in search results. Say “bye bye” to local 5 or 7-packs and “hello” to the new and improved 3-pack layout as Google moves toward offering more mobile-friendly search options. As we dive into Google’s update, there are a […]

Read Post

Changes in SEO: Google Requires Websites Be “Mobile-Friendly”

Google is now making the lives of mobile users easier. Chances are you’ve done an online search from your smartphone and landed on websites that aren’t mobile-friendly. It makes it difficult to find quick information when you’re zooming in and scrolling left to right. Google has heard the cries of mobile users and is responding […]

Read Post