Save Time – 7 Steps to Fast, Quality Content

Do you ever stare at your computer waiting for a moment of pure genius to strike? Does it take hours or days to come up with one piece of good content? You’re not alone. If we could snap our fingers and make quality content appear, we’d be millionaires. Unfortunately, we don’t have any magical tricks […]

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Why Blogs Are Vital To Your Business

In the 1990’s, blogs started as a platform for individuals to share their thoughts and opinions online. Today, blogging has evolved into a marketing strategy for large and small businesses to drive traffic to their websites, create more leads, and build trust with their audience. In fact, a consumer behavior study by Technorati revealed consumers […]

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5 Ways a Blog Can Benefit Your Business

The blogosphere isn’t just a passing trend – it’s a universe of intriguing information, relevant news, and content that gets today’s customers talking. If your brand isn’t on the map in the blogosphere, you’re missing out on a huge opportunity to reach your target audience. Blogs are a main source of information to today’s consumers. […]

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What Type of Content Works Best for Your Brand?

Poignant, share-worthy content starts with knowing your audience. Different consumers have varying expectations when it comes to your brand’s content. Tailoring your efforts to fit your ideal target audience helps your message resonate, striking a chord with the right people at the right time. It’s critical to know what type of content speaks volumes to […]

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6 Hacks for Creating Exceptional Content

Almost anyone can create decent content. But exceptional content? Now, that takes more effort and planning. You’ve probably heard the phrase, “Content is King,” which is true. But if you send out lots of mediocre content, it creates extra noise in an already saturated market. And frankly, it doesn’t do you or your business any […]

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6 Ways to Improve Content Marketing on Any Budget

A great marketing strategy doesn’t need an endless supply of funds to be successful. Good content marketing can be accomplished on any budget. The challenging part can be choosing the right content marketing for your audience. Large businesses may appear as though they have it easy with big marketing budgets and access to services. Small […]

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5 Easy Add-Ons That Increase Blogging Effectiveness

As I scour the Interwebs seeking new clients I often find myself at company blogs. Some are fantastic! Others, however, leave me scratching my head. I consider good blogging to be the gateway into a company’s social media footprint; the foundation of the social media conversation they are looking to engage in. And yet, their […]

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