6 Hacks for Creating Exceptional Content

Almost anyone can create decent content. But exceptional content? Now, that takes more effort and planning. You’ve probably heard the phrase, “Content is King,” which is true. But if you send out lots of mediocre content, it creates extra noise in an already saturated market. And frankly, it doesn’t do you or your business any […]

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Five Ways to Use SEO To Make Your Users Happy

Everywhere people are searching for happiness and they’ll leave no rock unturned. What if you could use SEO to make people happy? You see, Google likes their users to be happy and they’ve made lots of great changes to improve user experience. We could learn a thing or two by Google’s approach and from the […]

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Are SEO Mistakes Costing Your Business Money?

A search engine optimization (SEO) strategy will help you rank higher in search results, but simple SEO mistakes could affect your bottom line. Everyone makes mistakes. Though some may be costlier than others for your business. With so many consumers using the internet to research products and services, your website should not only stand out […]

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Google Updates: Say Hello to Local 3-Packs

Have you heard? Google made another sweeping change to offer an improved way of listing local businesses in search results. Say “bye bye” to local 5 or 7-packs and “hello” to the new and improved 3-pack layout as Google moves toward offering more mobile-friendly search options. As we dive into Google’s update, there are a […]

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What The Heck Is Good Content?

These days it’s all about content, content, content. Companies everywhere are using content to improve their SEO, connect with customers, add value, and offer great information. But what does this really mean? What the heck is good content anyway? You’re not alone. This is the cry of many business owners as they realize they have […]

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How to Create a Successful Blog Post – 7 Key Elements to Consider

Establishing a successful blog is more than spinning up a WordPress site. Managing a blog is about well-written blog posts that engage your audience, offer relevant information, and promote your brand. If done right and sustained over time, it can also go a long way toward establishing thought-leadership, but there’s more to writing a great […]

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Increasing PPC Conversion Rates With Mobile Landing Pages

Mobile users are shopping and searching for information on their phones more than ever. In fact, over 50% of people use their phone as their primary source to find information and 59% of mobile users accept mobile ads as they would TV or online ads. Due to this boom in popularity, mobile ads and landing […]

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6 Reasons to Outsource your Blog Writing and Management

When we speak with blog writing prospects it’s almost a guarantee that we’ll get asked the question: “Why should I outsource our blog writing to an agency when I can get our employees to do if for free?” This is a logical question to be sure, but given the number of blog management clients we’re […]

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Content Strategies To Boost Your Readership

There’s a lot of competition on the web for readership. If you have a blog or website, chances are you’re competing with many other sites for readers, and every day there are challenges in keeping your loyal readers around. Whether your articles have interesting subject matter or not, there are things you may be doing […]

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SEO 101 – Don’t Forget that Dynamic Content!

Before diving in here I want to take a brief moment to define (in my mind) what dynamic content is. Websites are made up mostly of static content; static because it’s likely been there a while without change. Most websites are made up of mostly static content, which isn’t necessarily a good thing, but it […]

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